As well as Facebook and Twitter, there are some additional social platforms which may be worthwhile adding to your social marketing mix!
With a community of over 300 million users worldwide, this is a fast growing platform where users capture and share moments through photos and videos. In just a few short years it has become one of big players in the social media world and an asset for brands and personalities to reach more potential customers and followers. With the use of #hashtags to make photos and videos searchable, it’s easy to find all your favorite #CatsOfInstagram and #Foodie photos in a flash and find other users with similar interests.
This is a fun and quirky take on social media. Gone are the days of it just been used to send cheeky photos to your friends and loved ones. Now brands and personalities are now using Snapchat to reach followers and potential customers with this unique platform. The beauty about Snapchat is that you can post a photo or video either directly to a friend or follower (available to be viewed just once before it disappears), or you can also post a 10 second video or photo to your “Snap Story” and after 24 hours, the photo or video self-destructs and drops off! It’s a fun way to post behind the scenes action from your business and team, allowing a more fun, quirky and relaxed feel.
One off fee to set you up on Snapchat on your smart phone, with an in-depth lesson on how it all works and how to use all the fun features (your full license so to speak), then we hand over the keys and away you go!
What’s the buzz about Pinterest? Well, you know when you’re browsing online and see something you love and don’t want to forget it? What do you normally do? Email it to yourself, take a photo, print it out, bookmark it on the computer? With Pinterest there is a simple way to compile and organize all the great things that you find online – from clothes, fitness, food, recipes, beauty, inspiration, DIY…..anything!
It is an aesthetically pleasing website which allows users to “pin” things they find online, just as you would on a real life bulletin board. Pinterest saves pin’s on the users account so they can easily find them again, plus allows friends and followers to “repin” photos and inspirations. Pinterest users are mostly women.
Pinterest allows creativity to flow, creating a visual portfolio with the use of beautiful pictures.
YouTube (and other visual channels like Instagram) are playing an increasingly important role in social media, especially if you are targeting customers between the ages of 15 – 35.
Do you have a business that would benefit from videos on YouTube? We can create videos to suit your budget for your YouTube Channel, which can also be used for your Facebook & Instagram. Talk to us about YouTube options.
Engage and connect with your customers, clients and suppliers. A great platform to build strong business relationships and encourage networking.